IN THIS ARTILCE
‘Coolie’ Movie Box Office Collection: How Much Did It Earn in the First 10 Days?
according to the http://www.pinkvilla.com
10-Day Journey – Less Than Expected Response
The film Coolie, starring superstar Rajinikanth in the lead role, has completed its first 10 days in theatres. Despite being a mega-budget action film, it failed to receive the expected response. Although it had a strong opening, the film’s earnings dropped significantly thereafter.
Grand Production Team and Star Cast
Coolie is an action film directed by Lokesh Kanagaraj and produced by Sun Pictures. Made on a massive ₹300 crore budget, the film features an ensemble cast including Rajinikanth, Aamir Khan, Nagarjuna, Shruti Haasan, and Sathyaraj. Extensive marketing and promotions were carried out prior to the release.
Earnings Graph – Strong Start, Then a Dip
The film earned over ₹100 crore in its first five days. However, after that, audience turnout dropped sharply.
- First Week (7 days): ₹229 crore
- Day 9: ₹5.85 crore
- Day 10: ₹11.51 crore
Total 10-Day Collection: ₹247 crore
It’s worth noting that around 50 to 70 percent of the total collection came in the first four days itself.
Reasons Behind the Setback – Censorship and Storyline
Several major reasons have been cited for the film’s underperformance:
- The ‘A’ certificate issued by the censor board is said to be a major factor, as it limited the family audience.
- Moreover, weaknesses in the story and screenplay were pointed out by viewers. As a result, audience feedback has been mixed.
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Relief from Overseas and Digital Rights
While domestic collections were somewhat limited, Coolie performed well overseas.
There was high demand for OTT and satellite rights even before the release, allowing the producers to make significant revenue through those channels as well.
Conclusion
Although Coolie is a grand production with a stellar cast, it failed to meet expectations in the Indian market. The ‘A’ certificate, lack of strong storytelling, and the gap between audience expectations and delivery have been considered key reasons for the film’s underperformance. Still, the earnings from OTT and international markets offer some consolation to the makers.
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